top of page
Majorette, Baton Twirling & Winter Guard Jewelry + Custom Apparel
Finding Inspiration in Every Turn
MamaSpiritJewelry creates unique, performance‑ready jewelry and apparel for majorettes, baton twirlers, winter guard performers, dance teams, and the moms and coaches who support them. Based in Helena, Alabama, we design pieces that celebrate spirit, confidence, and the artistry of performance. Whether you’re looking for custom team earrings, twirl‑themed apparel, or personalized gifts, everything we make is crafted with heart and built to shine on competition day.
Shop Our Most Popular Collections
-
Baton Twirler Jewelry
-
Winter Guard Accessories
-
Twirl Mom Apparel
-
Custom Team Designs
About
MamaSpiritJewelry is a division of MSJ Boutique in Helena, AL, proudly serving performers and families across the country. What started as a passion for creating unique earrings for local majorettes has grown into a full line of jewelry, apparel, and custom team merchandise. We believe every performer deserves to feel confident, expressive, and seen — both on and off the field.
Contact us for custom team order
Let’s create something unforgettable for your next performance or studio wear
bottom of page